亚马逊停用，申诉邮件模板

总体申诉邮件必须包含这些内容：

1、简单概括自己被封号的原因，表明对错误的认识和改变的决心

2、对现有的问题罗列出两三点解决办法

3、作出承诺，用最诚恳的态度请求亚马逊再给一次机会

亚马逊的规则只会变得越来越严格，很多账号无故被封，然而无论原因如何，只要卖家老实本分的做店铺，努力提升绩效，乖乖地跟着规则走，相信还是能稳住。

套路分以下5步走：

1.道歉承认过失表明诚意

2.将问题逐条清楚列出分析

3.依照问题顺序提出改进方式

4.以加强语气强调改进的决心

5.表达想要收到回信的迫切

Dear Amazon seller support:

This is * (店铺名) writing to you.

Thank you so much for your concern of our account. We just received a notification that our selling privilege has been removed because of the order defect rate is above 1%. Before receiving the performance review notification,we were exactly working on improving our customers satisfaction while shopping in our store. We checked the Performance Metrics and noticed that our Order Defect Rate and Valid Tracking Rate did not meet Amazons requirement. Here are detailed reasons that we conclude from those problems and we would like to improve all the way on Amazon selling to satisfy our customer and service good products and communication:

1.There are some pasts confused our customer during their use.

2.A few orders were missed when shipping which makes customer wait long.

3.Product information need to be updated in time for customers to choose their right product.

4.Customer service need to be more effective and in time for solving customers problems.

套路一：知道自己错了+套路二：错在哪里

As we are new seller on Amazon, we just sold our first item on 2016-11-*, and until today we sold *** orders on Amazon. We thanks so much that Amazon can provide such chance for us to delivery customers good products. And we are planning to provide more quality products on Amazon and drive our sales to $*,*00,000 a month with **** orders, and grow 40-50% every month. However, we did not that familiar with how to meet the performance standard, to this point we acknowledge it is our fault. We had updated details for listings and standards of customer service for our stuff and promise to try our best to service customers well on Amazon if we can get the permission to sell again.Would you please consider the account seller rating and the currant rapidly increasing sales in our store? We never got a negative feedback on our account and there are still items waiting to be shipped into FBA on **day, hope you could give us a chance to improve!

开始给亚马逊画大饼，我们的未来销量会怎样怎样的，还等着用FBA给亚马逊送钱+好话1

If we get the valuable selling chance on Amazon, we will do as follows:

1. Absolutely, we will learn through all the policies and rules about selling on your platform.

2. We will check the listings in our account to see if they provide enough information for customers to make their right decisions.

3. We will focus on awaiting shipment items to customers. Double check to confirm customers will have their satisfied items.

4.Use FBA shipping service to give customer good shipping service. Educate stuff of our own warehouse to trible check awaiting shipping orders every day to confirm all the products will on their way to customers.

5.Find out order problems automatically and solve them with customer within 24 hours. Any complaints or product issues we will solve them in proper way within a day in favor of the customer's right.

6. We will build up our own ERP to manage the running for Amazon selling.To control customer services and shipping services with accurate data.

套路三：要怎么改

Sincerely, we write this. We will try our best to provide our sales on Amazon.We believe Amazon will give this issue a serious consideration, and to us,there is a hope, a new chance for us! We will always provide good products and services to customers on Amazon selling.

好话2

Look forward to receive your reply.

Best regards

店铺名

如果成功就会收到亚马逊的回信。

Hello,

We reviewed your account and the information you provided, and we have decided that you may sell on Amazon.com again. In our efforts to protect our community, we sometimes err on the side of caution. We are sorry for any inconvenience this has caused.Sincerely,Seller Performance TeamAmazon.comhttp://www.amazon.com

以上模板仅供参考

尊敬的亚马逊卖家绩效团队：
我收到亚马逊的通知，说因为出售假冒产品而取消了我的销售权，我立即查询了亚马逊列出的几个产品。

首先作为一名刚在亚马逊上销售没多久的卖家（该账户正式开始销售于2016年6月份），我们缺乏对亚马逊规则的认知，没有认真去了解亚马逊的规则和违禁品。

其次，在亚马逊提出的几个XX产品里，我们销售团队在中国市场的中国天猫/淘宝电商平台上均进行了销售，并且已经取得了XX公司的授权。

由于我们海外销售时间短，缺乏经验，没有很清楚的去了解亚马逊的规则，对于这一点我们团队感到很抱歉，我已经删除了亚马逊提出的几个产品，并保证永久不会再次销售。

我们团队第一次入驻亚马逊欧洲站进行销售，在中国市场我们有很好的销售业绩和口碑，希望亚马逊卖家团队能考虑我们希望在亚马逊欧洲站继续销售的真诚，恢复我们账号销售权。（我们团队可以保证，已经销售和发运的XX产品均是正品行货，如后期有客户投诉说产品是假货，我们愿意无理由赔偿）

如果恢复我们团队的销售权，我们后期销售计划如下：

1：首先我们会很认真去阅读学习和了解亚马逊的详细销售规则以及销售产品范围。

2：认真检查核实库存以及我销售的产品是否存在不符合亚马逊要求的产品，一旦发现将立即删除，并永久不会再次出售。

3：检查账号所有卖出的产品，如果客户反映任何不满意或者产品问题，我们将在12小时内为他们解决问题。

4：对于后期出售的新产品，如果有不确定的信息，我会立即咨询亚马逊，不会盲目任意的去销售。
附件中我提供了我们向xx公司的采购合同及发票（2016年4月）

Dear Amazon seller support,

Thank you for your concern of our account.

We received a notification today that our selling privilege has been removed cause we sold counterfeit products.

We immediately check the listings.

Firstly we are very sorry about our ignorance, we are new to Amazon selling, we are lacking of the rules and policies when sell on your platform.

Secondly, as the items of Amazon seller performance stated, we did not know this product is with its own brand, to this point we acknowledge it is our fault.

We had removed the listings and promise we won't sell it again on Amazon if we do not get the warrant.

Would you please consider the account seller rating and customers feedback to us? We provided customer both good products and customer service. We never got a claim or negative feedback.

Hope Amazon can look through to it.

If you can give us a chance, we will do as follows:

1. Absolutely, we will see through all the policies and rules about selling on your platform.

2. We will check the listings in our account to see if there has some which do not meet your requirements, if it does, we will fix it immediately.

3. We will check all the products we've been sold, any complaints or product issues we will solve them in proper way within 12h in favor of the customer's right.

4. If any selling questions, we will consult Amazon for help.

Sincerely, we write this. We will try our best to provide our sales on Amazon.

We believe Amazon will give this issue a serious consideration, and to us, there is a hope, a new chance for us!

Look forward to receive your reply.
Best regards
店铺名